Branding
The Brilliant Breakfast is a nationwide annual fundraising initiative inviting people across the UK to host breakfast events in support of disadvantaged young women. The funds raised go directly to The Prince’s Trust, helping transform lives by providing access to education, training, and employment opportunities.
For this project, I delivered a complete rebrand, creating a fresh and contemporary visual identity that better resonates with younger audiences—particularly young women. The new brand system combines vibrant colours, modern typography, and uplifting messaging to reflect the energy, optimism, and inclusivity of the event while reinforcing its purpose and connection to The Prince’s Trust.