Ralph Pedersen 

Design & Art Direction

Off Your Game?



Art Direction
Visual Development
Animation
Typography & Layout

We all have our off days, mixing up names, sending that awkward message, or totally missing the obvious. With this campaign, we’re spotlighting those moments in a fun, honest way that really connects with people, while positioning Snickers as the solution to help get back on track.


Client: Snickers - Mars
Design: Ralph Pedersen
Design Lead: Greg Fadden
CD: Jim Stump & Frances Draskau
Creatives: Matt Deacon, Ben Fallows




©RalphPedersen2025