It’s Classic Tottenham
Spurs Third Kit Launch
2025/26
Inspired by the fearless energy of the iconic Nike Total 90 era, Tottenham’s Third Kit Launch brings unapologetic swagger and personality to the forefront—packed with retro styling, cultural references, and subtle nods to the Club’s history. Offering a fresh, playful contrast to the more traditional Home kit launch and daring Away kit launches we did.
Client: Tottenham Hotspur Football Club
Design: Ralph Pedersen, Greg Fadden
Retouchers/CG Artists: Tim Taylor, Richard PalmerCD: James Fernandes
ACD: Ben Fallows
Creatives: Sam Collins, Ivan Stanojevic